A new infographic from E2M Solutions breaks down the eleven most important changes that happened to Google search in 2013. The list focused on algorithm updates and changes, many of which may have had some effect on the search engine rankings of your site pages over the last year.
Although reviewing a year-end list such as this might not reveal exactly what Google has in store for 2014, it at least illustrates the volatility of Google’s algorithms in their continuing efforts to rank the best, most valuable content more highly than the rest of the crowd.
Posted in Content Creation, Internet Marketing, Keyword Research, Link Building, SEO Copywriting, SEO News, Website Design
Tagged Google, Internet marketing, search engine algorithm, search engine optimization, search engines, SEO
Virtually everything related to paid search advertising campaigns trended upward over this holiday shopping season, with clicks, impressions and spending all increasing drastically when compared to the same time last year, according to a recent report published by Search Engine Land.
The uptick in both consumer spending and marketing investments could be attributed to the marginally rising tide of the economy as a whole, not to mention increases in overall holiday shopping, both online and through “brick and mortar” outlets.
According to one of Bing’s top twenty search lists released a few days ago, Beyonce Knowles ranked #1 for the most searched-for people in 2013. Kim Kardashian held this top position last year, but had to settle for second place in 2013.
The rest of the top 10 list for most searched people includes Rihanna, Taylor Swift, Madonna, Justin Bieber, Nicki Minaj, Amanda Bynes, and Miley Cyrus. Some of the people who made the top 10 in 2012 but failed to do so in 2013 include Lindsay Lohan, Katy Perry, Selena Gomez and Jennifer Aniston.
You’ve probably visited a few blogs and websites that made you think, “this information is great, but haven’t I heard this before?” In order to give relevant content to their users without spending a lot of time or resources, many sites copy and paste content from other authoritative sites, leaving a citation as the only clue that the content isn’t original.
Often, sites will stitch together paragraphs and lists from other pages into a single, more comprehensive page – slightly more valuable to the user, but far from original. Does Google appreciate this type of practice, or would they rather see original content?
Posted in Blog Posts, Content Creation, Content Editing, Content Research, Content Services, Content Writing, Freelance Writing, Internet Marketing, Keyword Research, Monetization, SEO Copywriting, SEO News, Website Design
Tagged blog content, blog writing, content generation, content writing, creating content, Google, high quality content