Key elements of a Call To Action
To some degree, a call to action (CTA) simply guides your reader. In the final paragraph of a…
Read more
Jon Schlosser is a professional writer and SEO specialist living in Grand Rapids, Michigan.
4 questions to ask about social media marketing
Social media can be a powerful tool for marketing your products or services. It gives you a chance…
Your SEO isn’t working. Why not?
You will sometimes hear people talk about SEO as if it doesn’t work. Maybe they’ve had a poor…
Examining how people read online
Most people do not finish reading an entire article online, instead opting to skim and leave before they’ve…
Why do different search engines offer different results?
If you run the exact same search on two different search engines, there’s a good chance you’ll get…
What is a lead magnet?
Email marketing can be very effective. As long as you have a list of potential clients that actively…
What is parasite SEO?
Google has recently been pushing back against an SEO trend that has been referred to as “parasite SEO.”…
What people get wrong with SEO
The goal of search engine optimization (SEO) is to generate organic traffic. A user types in keywords that…