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Tag Archives: Amazon

Online Shopping Starts Setting Records

online shopping

The amount of time people have spent online in the past few weeks has likely never been higher. It's one of the natural reactions to the COVID-19 pandemic. People are working from home and doing their entire jobs online. Others are communicating with loved ones through video calls. Still others are buying almost everything they want and need on the internet to avoid going to stores or even going outside. As more and more states lock down and people stay home, internet use has exploded. This is perhaps the premier time for web traffic and online advertising, as the amount of potential buyers -- and just the sheer amount of eyes on each search or each site -- is unprecedented.

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Google Launches Shopping Page to Combat Amazon

Google shopping page

Google and Amazon continue to fight for prime position on the net, trying to draw as many advertising dollars as they can. In recent reports, many companies have started spending less on Google ads and more on Amazon ads, finding that consumers often go straight to the source. Rather than searching for a product on Google, they know they want to buy it online and just go straight to Amazon, the sales giant where they are most likely to make that purchase anyway. While Google may provide them with a wider range of options and results, shoppers understand that they're not even going to bargain shop. They're just going to make their purchase quickly on Amazon.

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Google and Amazon End Epic Dispute

Google Amazon dispute

Google and Amazon are two of the biggest tech companies, always striving to make that next innovation and corner the market. While they do compete regularly, it's a bit of a complex relationship since the two have opportunities to overlap. Google can help to run ads for Amazon products and direct traffic, for instance, while Amazon can sell Google-branded products and create sales. It stands to reason that the two have a lot to gain by working together. That's why it was such big news in 2017 when they apparently reached an impasse and decided to go their separate ways.

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Introducing Fire Phone, the New Amazon Smartphone

fire phone

In a move that has been rumored about for some time, Amazon has finally thrown its hat into the smartphone ring. Amazon CEO Jeff Bezos unveiled the new device today at a Seattle press conference, and the new phone promises some very innovative features.

As far as basic specs go, the Fire Phone is Android-based with a 4.7-inch high-definition display. It boasts a 13-megapixel camera and a quad-core 2.2 GHz processor. Purchasing the phone will also get you one free year of Amazon's premier membership program, Amazon Prime. People who already have Prime can get their next year free.

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New Amazon Kindle Fires will Use Bing by Default

amazon kindle fire

Maybe Jeff Bezos and other executives at Amazon took the "Bing It On" challenge and liked what they saw so much that they decided to switch to a new default search engine platform.

After making Google the official default search engine on the original Kindle Fire 7-inch tablet, which is in the hands of roughly 5 million consumers and has captured 22% of the total tablet market share, Amazon will be turning to Microsoft as the provider of the default search engine on the new set of Kindle Fires slated for release later this fall, according to reputable sources.

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