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Defending a Giant: Why Wikipedia Doesn't Get the Scholarly Credit it Deserves


In 2006, Emmy award winning comedian Stephen Colbert infamously introduced the concept of "Wikiality" on his show, The Colbert Report. Colbert poked fun at the concept of Wikipedia by editing an article on the air and stating, "...any user can change any entry, and if enough other users agree with them, it becomes true."

He then called on viewers to change the "Elephant" entry on Wikipedia to state that the population of elephants has tripled in the last six months. This caused Wikipedia entries like "African Forest Elephant" and "Babar the Elephant to be edited within minutes.

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How To Use Traditional Marketing Techniques In Your Online Business

marketing techniques

Marketing tactics have been around since commerce began thousands of years ago. Well before the explosion of public relations and Edward Bernays in the late 1920s, ancient Egyptians would nail papyrus to a wall or tree advertising their businesses.

Until the mid-twentieth century most ads were simple statements, not emotionally charged phrases chosen based on the responses of focus groups. Marketing has embedded its tactics in human commerce from ancient Egyptians in a crowded marketplace to modern day moms with 4G connections.

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How to Successfully Market Yourself as a Freelance Writer

freelance writers

Though freelance writing can be quite a lucrative business, you need to have a solid client base in order to make any money. Probably the biggest obstacle for any freelance writer is finding people that are willing to pay for your content. If you want to get hired, you must market yourself as an effective and hard-working freelancer.

Establishing yourself as a freelance writer involves researching each article extensively and approaching it in an innovative way. If you want people to pay you money, you need them to first notice you and recognize that you can help their business grow.

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Developing Content Writers - Web Site Revenue Shares

content writers

As our staff of content writers continues to grow, we are constantly looking for new ways to reward our staff for their hard work and dedication to the art of Internet content creation.

One of the ways that we recently discovered was something that I decided to share with my readers in the hopes that they would decide to do something similar for their staff of content writers - set up a revenue sharing system for their writers, regardless of whether they are regular staff (like our writers) or freelance contract writers (like many other content companies on the Internet).

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