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Cutts: Location-Based Redirects are Fine


Matt Cutts, chief of search spam at Google, is back with a new video in his ongoing series featuring a question-and-answer format. SEO experts worth their salt know that using an excessive number of redirects on any page is a good way to have it lose ranking in Google's search results.

However, what about a redirect that sends the visitor to a certain webpage based on their location? Cutts says that Google does not affix any specific penalties for this type of redirect, though the devil - as usual - is in the details.

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