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Tag Archives: user experience

Four Key Elements to Help Deliver a Valuable Online User Experience

online UX

Discovering and implementing tactics to secure a competitive edge in today’s ever-shifting online marketplace presents a challenge for many startups. How can your SMB hope to compete with industry giants backed by large advertising budgets or well-established local businesses with a large consumer following?

Often, capturing and holding user attention boils down to presenting a positive and engaging online experience for visitors. Below, we’ll explore key elements of site content optimization, keyword usage, page tagging and more which can help focus your limited resources to yield game-changing results.

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Social Media Consumer Satisfaction Low Despite High Usage

social media consumer satisfaction

It seems counterintuitive that social media users would actually be unhappy with services they spend so much time on, but that's exactly the case according to a new report from the American Customer Satisfaction Index. While the social media consumer satisfaction numbers have generally increased overall, they're still pretty low in the grand scheme of things.

Facebook is one of the most poorly rated, despite boasting 680 million users worldwide. These users spend an average of 6.75 hours on the social media platform every month.

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This is How Your Site Should Flow

website should flow

The flow of your website, although it may not initially be noticeable to your audience, can determine the level of enjoyment your visitors feel while browsing through your site. Good flow will not only make it easier for web surfers to navigate your site, it increases the readability and aesthetic value of your content.

Creating a well designed website will at the very least maintain your site's traffic, if not contribute to increasing it. In addition, your site should flow in a manner that improves your reputation, conversion rate, and possibly even your page rankings.

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