The Keys to Proper Branding on Social Media
The lure of social media is simple: connection. In the past, branding efforts focused around building up a…
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Enhance Calls-to-Action with Google’s New Extension for Video Ads
Google recently announced the upcoming debut of a new call-to-action extension for TrueView in-stream video ads. The debut…
Google Releases the Annual “Year in Search”
Every year, Google compiles a key list of search trends and tendencies, which can shed important light on…
Use Year-End Marketing Tools to Heighten Performance Through the Holidays
Although it is hard to believe, we are now sitting firmly in the heart of the 2018 holiday…
Search Engines by the Numbers
In the early days of the internet, search engines were still brand new and there was uncertainty about…
3 Ways You Can Leverage Chatbots to Boost Traffic and Drive Conversions
Customers, especially those in the more tech-savvy generations, overwhelmingly desire to purchase goods, research services
How Can You Boost Your Conversion Rate?
Overall traffic means nothing with a low conversion rate. That’s the one key number your analytics need to…
Survey Reveals the Top 3 Local Search Factors Your SMB Needs to Thrive
As the digital marketplace becomes an increasingly competitive space, it is difficult for many startups and SMBs to…