Cracking Google’s RankBrain AI
To get your site to rank as highly as you can on Google, the most widely used search…
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The PRET Model Shows You How to Design for Google and for Users
Effective search engine optimization must cater to Google’s algorithm to achieve a high rank, but that should not…
Facebook Targets Misinformation Through Analysis of Images and Video
Efforts to combat the spread of fake news, misinformation or otherwise false and misleading content online is rapidly…
Five Tips to Help Your Business Craft a Dynamic Social Media Presence
Each day, your clients and potential new leads interact extensively via a wide range of diverse social media…
Using Google Trends to Turbo-Charge Your SEO and Marketing Campaigns
Gaining insight into current, seasonal or regional search engine keyword trends is a crucial avenue to attract new…
How to Write Blog Posts That People Want to Share
You know that blogging is a fundamental part of your SEO strategy. It allows you to connect with…
Google Updates Search Quality Rating Guidelines: The Highlights
Some of the data that Google uses to improve their search algorithm comes from the feedback of thousands…
How to Create Content That Stands Out
One of the biggest challenges businesses face when it comes to content marketing is finding a way to…