Why You Need Consistent Content
If you check your Google rankings and you don’t like where you’re sitting, it’s natural to decide that…
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Content Needs to Eliminate Reader Surprises
When people set out for any type of event that requires planning, they tend not to want any…
Five Unique Strategies to Help You Brainstorm Ideas for Fresh Content
For many businesses, developing creative ideas for fresh content on a routine basis can quickly become a resource-consuming…
How to Best Incorporate Evergreen Content Into Your Marketing Strategy
Today, startups pour extensive resources into chasing the latest search trends and SEO tactics. While this strategy can…
Statistics That Show How to Get People to Read Content
Your web content serves a few purposes, from drawing search traffic to establishing a ranking order to providing…
Keywords, Without Intent, Do Not Convert
When considering keyword strategies, most people simply want to rank as highly as possible for the most common,…
Does Short Content Work?
Excuse the pun, but you’re worried about selling yourself short. In your efforts to reach your audience and…
Use Creative Images to Help Your Site’s Content Outshine the Competition
Today’s online consumers, especially those in the younger, tech-savvy generation, flock to visually appealing web page