How to Tailor Site Content to Capitalize on Google’s New Search Journeys Concept
Traditional question-and-answer-based searching is rapidly giving way to more advanced models incorporating
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Shawn Stalter is a Dallas-based content writer and retired military intelligence officer.
Wayback Machine to Archive Google+ Content Prior to Service’s Termination
In late 2018, Google announced the pending termination of Google+ services after an internal audit unearthed a myriad…
Twitter’s Insights Tool Helps SMBs Maximize User Engagement
Today’s consumers eagerly seek concise, engaging content when searching for products and services, interacting via social
Facebook Targets Overseas Companies Trading in Fake Followers and Likes
Protecting the integrity of the information on social media sites continues to be a hot-button issue. Recently, Facebook…
Test and Improve Your Site’s Speed with Google’s Revamped “Test My Site” Tool
An overwhelming majority of today’s customers interact with your small business via mobile devices. Therefore, optimizing
Posture Your Business to Capitalize on the Upcoming Facebook App Integration
According to the New York Times, last month, Facebook CEO, Mark Zuckerberg allegedly set in motion plans to…
LinkedIn’s New Social Media Guide Helps Tell Your Brand’s Story More Effectively
LinkedIn’s recently published comprehensive guide to social media management is a must-read resource for startups
When Running Google Ads Focus on Your Optimization Score and Recommendations
Google’s recent release of a series of best practices targeted toward optimizing the Google Ads experience is an…