4 Ways to Increase Direct Website Visits
When trying to market a website, app, or any other internet entity, marketers’ go-to strategies most often involve using 3rd party platforms to try getting more traffic.
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AdWords Users – It’s Time to Implement AMP on Your Landing Pages
With Google’s mobile-first index on its way, SEO-minded webmasters are more focused on mobile load speed than ever before. Simply put, the AMP format allows content to load extremely fast on mobile. In turn, AMP content often sees a lower bounce rate, potentially better search rankings, and even improved engagement.
Email Marketing Continues Massive Growth Trend
The number of marketing channels and strategies available to brands has skyrocketed in the last decade, and there doesn’t seem to be any sign of this trend slowing.
Study: Google’s AMP Increases Content Engagement by 35%
Google’s Accelerated Mobile Pages (AMP), launched just over a year ago, has already become an extremely popular mobile SEO tool
8 Marketing Takeaways from Meeker’s 2017 Internet Trends Report
There is perhaps no more authoritative source for internet statistics than Mary Meeker, a financial analyst and venture capitalist whose 1995 book, The Internet Report, was a landmark in internet study.
Facebook Cuts Down on Links to “Low-Quality” Web Pages
We’ve all been there: you’re scrolling through your Facebook news feed and end up clicking on a link to an interesting-looking article, only to arrive at a slow-loading page riddled with ads, popups, autoplaying video and tons of sponsored links to unrelated content that have shocking or just plain disgusting accompanying images.
Voice Search & Featured Snippets: Why You Need Q&A Content
Content is more likely to accomplish its goals when it’s in the right format. Would the content attract more attention and generate more leads as a blog post, ebook, social post, video, infographic, quiz or survey?
Google: Mobile Product Research Consistently Leads to Purchases
Everybody knows that smartphones have had a profound effect on daily life. They’ve made it much more simple and efficient to complete many different tasks, and they act as a single source for finding all sorts of information needed on a day-to-day basis.
Snapchat Now Most Popular Social Network for Teens
As of December 2015, Facebook had 1.59 billion monthly active users, with millions more using the standalone Messenger