How to Get Other Sites to Link to Yours
Getting the word out on your web site will greatly increase the flow of traffic to the various pages throughout your web site. One way to increase the traffic to your web site is to have other sites place anchor text that is a hyperlink, that when clicked on, links back to a page on your web site – this is the definition of a link.
Not all of their visitors will click on the link, however, get enough external links to your site and you’ll begin building a solid readership. Getting other sites to link to your site is ideal for not only increasing the traffic to your site but, to improve your page rankings as well.
Good Content
Probably the best way to get people to link to your page is by creating content that people will find interesting. Writing articles about the “Ten Craziest Whatevers” tend to be some of the most popular types of blogs. For the same reason that anyone watches the local news, people will want to read articles about obscure situations that don’t receive too much attention. The crazier the situation, the more likely people will find it odd or exciting, which means they may be more likely to tell others about it.
Credibility
If you want readers to take you seriously, you have to write seriously. You should be doing research when creating content to ensure that your information is reliable. If you are using other sites to help you gather information, make sure that they are, or are using, a reliable source. Keeping your content accurate, though it may be difficult, is the best way to maintain credibility.
You also want to make sure that you are not making careless spelling or grammatical errors. Even users with below-average reading skills may be able to recognize basic mistakes in content. Proofread all your content before publishing or better yet have someone else read your content. Your article may sound right to you when you are writing it or reading it over, but fresh eyes may be able to catch something that you may have missed.
Consistency
Keeping all of your content compatible with itself will give your page a reliable theme. Other pages are more likely to link to you if they know what you stand for or what kind of information you cover. You also want to try and update your site regularly and frequently. Keeping your site up-to-date will make it more relevant, which will help you keep up with the constant stream of information available on the web.
Link to Other Pages
Some larger sites may track who links to them. Linking to news sites or other sources within your article will not only increase your credibility, it may also directly help you increase traffic to your page. Companies that track their link to your site may link their readers back to your blog or article to supplement their information. This can be a good opportunity for you to increase your own readership.
Make sure that any sites you choose to link to are consistent with your own site or relevant to the content that you produce. Try to find other pages that share a common demographic with you. This way you will help your readers find information consistent with what they have found on your page. Links should be used on a relatively small scale and only to supplement your content. They should only be used to benefit your own page.
Things Not to Do
Try to stay away from spamming forums or participating in any commercial directories. Though it may seem like a good idea, you may end up driving people away from your site. You should also stay away from over-saturating the Internet with your marketing campaign. The more subtly you advertise your site the better. Your page’s traffic will increase as long as they have access to your page and find it relevant.
