What Impact Have Smartphones Had on SEO Tactics?
Smartphones have existed since 2007, and it’s now been long enough that most people in the United States…
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Video Ads Show Concerning Decline
On sites like YouTube, video ads have long been seen as the most important advertising content, both now…
Google Algorithm Shifts to Address Spam
SEO tactics are based on search rankings, and that typically means writing to address the Google algorithm. This…
Keyword Optimization and Knowledge Levels
When choosing keywords to optimize for, you need to first consider how people are going to find your…
3 Factors for PPC Quality Scores
Quality scores have been debated for years, as people wondered if Google checked the overall quality of a…
Statistics Show Search Engines Just Keep Growing
Most websites that you visit make rather liberal use of subheadings. You may have found this curious, at…
Why Subheadings Matter
Most websites that you visit make rather liberal use of subheadings. You may have found this curious, at…
What Is Organic Traffic?
As you research how to get more traffic to your website, you’ve probably run into people talking about…