Linking is a big part of your SEO strategy. Search engines can both see and acknowledge the links you put on your site, along with links to your site from other sources. While it sees them all, it only acknowledges or recognizes the dofollow links. For those links with the added nofollow tag, it ignores the link.
Google and Amazon continue to fight for prime position on the net, trying to draw as many advertising dollars as they can. In recent reports, many companies have started spending less on Google ads and more on Amazon ads, finding that consumers often go straight to the source. Rather than searching for a product on Google, they know they want to buy it online and just go straight to Amazon, the sales giant where they are most likely to make that purchase anyway.
As reported by David Angotti and recently published over at Search Engine Journal, a new Google job posting indicates that the search engine giant may actually be taking steps to enhance and protect the privacy of their users.
Microsoft was recently sued, along with OpenAI, for its use of patented written material to train their artificial intelligence algorithm. That lawsuit came from the New York Times, but that is certainly not the only publication that has been used in creating this technology. It will be interesting to see what this means moving forward, and it also may just be the beginning.
Google has been tinkering with their image search feature lately, changing from side-navigation to top-navigation for their search options menu bar only a couple of months ago.
Just a few days ago, Google released a very handy infographic entitled How Search Works. Even if you already consider yourself well versed in search engine optimization *SEO) and marketing, the infographic is certainly worth a read.
When you use Google services and devices, the company saves a lot of data about the way you use them, including your location data and your web searches. You can go in and delete some of this manually, and there are ways to turn the features off so that they will not automatically save. However, many people don’t do this, don’t know how to do it, or plan to do it and then forget to actually take the time to log in and make the changes.
Remember Ask Jeeves? If you’ve been online for a while you probably do, even if you haven’t turned your browser to the still-running Ask.com in many years. The central premise was that you’d type a question into the search box, and “Jeeves” would deliver you an actual answer to your question – sometimes – instead of a list of sites that might have the answer to your question.
A new report published by comScore reveals search engine market share figures for December of 2013, indicating that while Google made the largest percentage gains from the previous month, Bing managed to claim a bigger piece of the search pie than they ever have in the past.