Device usage: How your audience accesses the internet
A recent research report shows just how prevalent the internet is in modern society. Forty-one percent of adults…
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How are keywords changing?
Keyword usage is changing, with modern users seeking summaries and contextualized answers rather than strict keywords or isolated…
3 things people always get wrong with web content
When it comes to email marketing, there are many different types of email messages businesses send to potential…
Report: 90% of businesses use content marketing
Content marketing is incredibly important across a variety of industries. Online content can include blog posts, white papers,…
How white space makes your web content more effective
When many people consider their web content in the context of web design, they are really just thinking…
SEO still accounts for most website traffic
It is no secret that the way people approach the internet has been changing. To some degree, this…
How AI could lead to more searches
Artificial intelligence (AI) is still very new, but it’s already having a dramatic impact on the internet. Search…
Tips for increasing e-commerce conversions
Your conversion rate can be very low, even when your website gets a lot of traffic. People are…