White Papers Aren’t Dead, But How Are They Different From eBooks?
Last week, an article titled “The White Paper Is Not Dead” appeared in the Huffington Post. It was…
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T.J. Anderson is a Chicago-based content editor and writer, as well as an SEO and marketing specialist.
Skyscraper Content: Invest Some Time In Being the Best
There are seemingly endless ways to make your content stand out when it comes to content marketing. Maybe…
Penguin 3.0 Is Here, but the Disavow Tool Remains Mysterious
It’s that time again. Google’s Penguin 3.0 update has officially rolled out after about a year of silence,…
A Spoonful of Sugar: Why Entertaining Content Is Great For Any Brand
Between programs like The Daily Show and comics sites like The Oatmeal, we’ve been seeing it for years:…
DuckDuckGo and Ello: Will Privacy Concerns Topple the Establishment?
Apple’s iPhone 6 recently broke sales records, with over 10 million units being sold in a matter of…
Where’s the Debate Over Reddit’s Inclusion In Google News?
Forget everything you know about Google for a second and just ask yourself this: what is Google’s core…
Microsoft Sway Promises Beautiful Content, Still Needs Work
Last week, Microsoft introduced Sway, a content aggregation program that allows users to develop visually appealing,
Thin Content: What It Is and What to Do About It
Pierre Far, a Webmaster Trends Analyst for Google, announced last week that an update to the Panda algorithm…