Google’s ‘Speed Update’ Makes Mobile Page Speed a Ranking Factor
There are many factors that are well-known to contribute to decent Google rankings: quality content, optimized meta
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Google’s Speed Update Is Here, But Fast Pages Already Rank Higher
Announced earlier this year, Google’s “Speed Update” is officially beginning its rollout. This means that loading times on mobile will now affect search rankings, especially for the slowest sites.
Google’s Specialized Search Engine Presents Significant Long-Term Potential
From scanning news headlines to checking weather and traffic updates, and shopping online, search engines offer us rapid access to simple data we rely on to make it through each day.
Google’s Search Market Share Falls to Lowest Level In Years
Google is the undisputed king of search. According to the latest numbers from Statcounter, Google had 75.2 percent of the search engine market share in December of 2014. However, while that number is indicative of Google’s domination, it’s actually a significant decrease from the prior month (77.3 percent) and from December of 2013 (79.3 percent). Google’s market share hasn’t been this low since 2008.
Google’s Search Live AI feature launches for all users
Bulleted lists or numbered lists can be a very important part of your online content. The main reason for this is simply that your audience likely prefers it. According to some studies, respondents were given the choice between content formatted as paragraphs and content formatted as a list. All the same information was presented in both cases, but nine out of 10 respondents chose the content with a list. So if you are trying to create a site that your audience will connect with, this is one of the best ways to do it.
Google’s Pigeon Update Changes Local Search
Google recently tweaked it’s algorithm in an attempt to provide users with more relevant and useful information during local searches. The change, dubbed the “Pigeon Update” by the experts over at Search Engine Land, has reportedly caused local search to function more like typical web search through the use of similar ranking signals.
Google’s Newly Launched Discover Feed Enhances Intuitive Searching Functions
Google’s recent debut of the intuitive search feed, Discover, for U.S.-based mobile users comes fresh off of the heels of the company’s 20th-anniversary announcement detailing a wide range of future innovations
Google’s Grip on Global Search Share Loosens Slightly
Google is still the worldwide juggernaut when it comes to search engine market share, but a new report from Search Engine Land reminds us that there are plenty of other search providers that could be just a few ingenious ideas away from cutting into that dominance.
Google’s Diversity Update May Present Unique Growth Opportunities for SMBs
Google’s Diversity update, launched last month, intentionally limits the total number of listings in search engine results pages (SERPs) to two per domain. This means that only two pages from the same site may appear in a SERP when a user searches for a particular keyword string.
Based on a recent study conducted by Searchmetrics, it appears that the change is working as Google intended.