What Is a Featured Snippet?
Search engines never stop evolving. The minute you think you have beaten the system, the system changes. That’s…
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Inspire Customers to Action with Newly Enhanced Tools From Google
Although just over a week into 2019, Google is already forging headlong into exciting new online marketing territory.…
Voice Search Is Growing More Common: Are You Ready?
Voice search isn’t a fad. It isn’t a trend. It isn’t some new attempt at technological advancement that…
The Keys to Proper Branding on Social Media
The lure of social media is simple: connection. In the past, branding efforts focused around building up a…
Enhance Calls-to-Action with Google’s New Extension for Video Ads
Google recently announced the upcoming debut of a new call-to-action extension for TrueView in-stream video ads. The debut…
Google Releases the Annual “Year in Search”
Every year, Google compiles a key list of search trends and tendencies, which can shed important light on…
Use Year-End Marketing Tools to Heighten Performance Through the Holidays
Although it is hard to believe, we are now sitting firmly in the heart of the 2018 holiday…
Search Engines by the Numbers
In the early days of the internet, search engines were still brand new and there was uncertainty about…