Device usage: How your audience accesses the internet
A recent research report shows just how prevalent the internet is in modern society. Forty-one percent of adults…
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How are keywords changing?
Keyword usage is changing, with modern users seeking summaries and contextualized answers rather than strict keywords or isolated…
Tips for making content more shareable
Regardless of why you need content, one of your main goals is likely to encourage people to share…
Tips to increase website dwell times
When someone uses a search engine, they type in certain keywords or phrases and they are presented with…
3 common questions about keywords
It’s clear that keywords are very important when trying to attract traffic to your website. In some cases,…
Head keywords vs. long-tail keywords
Keywords are an intrinsic part of search engine optimization. Even if a site has useful information that someone…
Is the Second Search Results Page Good Enough?
It takes time, effort and investment to rank on the first search results page. The old days of…
Why Aren’t You Getting Higher Conversion Rates?
Web traffic stems largely from SEO. You put the proper keywords on your website so that someone using…