The term “organic reach” refers to the number of people that can be reached simply by posting content to your business’s Facebook page and having it appear in users’ news feeds. Organic reach is one of the main reasons why marketing on Facebook seems so effective – it’s free, simple and has the potential to net some huge exposure.
Press releases have long been considered a powerful SEO and marketing technique. A well-written and marketed press release can allow a company to announce news related to their business to a wide audience. When accepted by reputable PR syndicates like PR Newswire and PRWeb, a press release can be a source of high-quality backlinks, especially after being picked up by other quality sites.
Tech blogs and news outlets are backpedaling a bit after publishing a frenzy of reports claiming that a “supercomputer” had passed the famous Turing Test last week. The test, adapted from the writings of computer science legend Alan Turing, is generally intended to determine whether or not a computer can exhibit behavior that is indistinguishable from that of a human.
An extensive new post on the Bing Search Quality Insights Blogs gives readers a long list of reasons why Bing’s image search works better than Google’s – at least according to Bing, that is. But is it really better, especially given that so many choose to use Google while ignoring Bing?
If you’re desperate to see one of your pages rank highly in search engine results for a certain keyword query, you might be tempted to squeeze that keyword into as many places as you can in the page’s content. Doing so could backfire spectacularly, according to a new report from Search Engine Land.
A new report published by comScore reveals search engine market share figures for December of 2013, indicating that while Google made the largest percentage gains from the previous month, Bing managed to claim a bigger piece of the search pie than they ever have in the past.
A new infographic from E2M Solutions breaks down the eleven most important changes that happened to Google search in 2013. The list focused on algorithm updates and changes, many of which may have had some effect on the search engine rankings of your site pages over the last year.
Virtually everything related to paid search advertising campaigns trended upward over this holiday shopping season, with clicks,
According to one of Bing’s top twenty search lists released a few days ago, Beyonce Knowles ranked #1 for the most searched-for people in 2013. Kim Kardashian held this top position last year, but had to settle for second place in 2013.