Facebook Rolls Out Creative Ad Overlays in Time for the Holiday Shopping Season
Preparing to capture consumer interest during the upcoming holiday spending spree requires meticulous planning, focus
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Google’s Specialized Search Engine Presents Significant Long-Term Potential
From scanning news headlines to checking weather and traffic updates, and shopping online, search engines offer us rapid…
How Your Veteran-Led Business Can Capitalize on Google’s Attribute Identifier
Veteran-owned, led or founded businesses received a significant helping hand from Google’s recent announcement discussing
Google’s Speed Update Is Here, But Fast Pages Already Rank Higher
Announced earlier this year, Google’s “Speed Update” is officially beginning its rollout. This means that loading times on…
Linkable Content vs. Shareable Content: When and How to Do Both
Your content strategy should include specific goals for everything you publish. Consistently creating new, valuable
The 8 Best Types of Video For Small Businesses (and When to Use Them)
The benefits of using video in your digital marketing can’t be overstated. As a strategy, video has been…
9 Essential Tips for Effectively Writing a Landing Page
Landing pages are an integral part of just about any digital marketing campaign. Whether they’re designed for PPC,…
5 Important Things to Know About Google’s Mobile-First Index
Mobile usability has been a Google ranking factor for years, but the algorithm was primarily focused on desktop…