Leveraging Social Media for Business Success
When you consider the business side of social media, a lot of emphasis still falls on the traditional model…
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Facebook Targets Overseas Companies Trading in Fake Followers and Likes
Protecting the integrity of the information on social media sites continues to be a hot-button issue. Recently, Facebook…
Is Social Media Just About ROI?
Is return on investment (ROI) all you really think about when you set up your marketing campaigns? You…
Facebook Targets Misinformation Through Analysis of Images and Video
Efforts to combat the spread of fake news, misinformation or otherwise false and misleading content online is rapidly…
Twitter May Drop 140-Character Limit
Last week, it was reported that Instagram now has a community of over 400 million active users, which…
Spending on Social Ads to Reach $23 Billion This Year
Last year, Brian Carter of Moz suggested that every business should spend at least one dollar per day…
Facebook’s Anti-Fraud Strategies Working to Decrease Fake Likes
Fake likes and profiles have been a nuisance on Facebook for years. Instead of earning likes organically, some…
LinkedIn Elevate Leverages Employees For Content Sharing
Rule number one of content marketing is to create engaging, valuable and shareable content. At the same time,…