A 404 Is a Traffic Killer for Most Sites
You have a comprehensive site with dozens of landing pages, scores of main pages and category pages, and hundreds of weekly blog posts aimed at increasing traffic and SEO.
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Google Quietly Releases Fuchsia Operating System
Google has been working on an operating system called Fuchsia for a few years now. It has been tested on a Pixelbook, for instance, but that was back in 2018 — now three years ago.
For SEO, How Important Is Your Domain Name?
Back when people used to consult the phone book when finding new businesses and services, some companies opted for names that would make them more visible. For instance, there are companies with names like “Aardvark Construction.”
Why Does Google Roll Out Constant Updates?
From the perspective of running your website and trying to get consistent traffic, the Google updates can be frustrating. Just when you feel like you have it all figured out, they change something.
Social Media Isn’t Just an Extra or a Luxury
There was a time when social media was seen as a bonus or a benefit for businesses. People were interested in learning how to use this new, emerging technology to help their companies thrive.
During Online Ad Boom, Google Sets Financial Records
During the pandemic over the past year-plus, life has shifted. People who previously went to the office began working remotely, doing everything online. People who used to go out for entertainment — to the movies, for instance — started finding entertainment online.
How Much Search Traffic Comes From Mobile?
The smartphone changed how we think of computers. In the past, a computer was a dedicated device that did little else and that had to be wired into the network to access the internet.
Is Your Company Discoverable?
It’s clear that marketing is never going to be the same. The internet has changed everything, and that change is here to stay. Rather than clinging to older ideas that may be outdated and may no longer work, companies need to accept this new reality and find out how they can leverage it for greater success.
Google Wins Case Against Oracle
The case between Google and Oracle has centered around Google’s use of lines of code that were originally written for Oracle. Google used the code to develop the Android operating system and has argued that it is not a violation of Oracle’s copyright because the code, which allows for communication between devices and software, was available for fair use.