Is your click-through rate really what you think it is?
When it comes to online marketing, metrics are important. You need to be able to analyze the data…
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Why to hire a ghostwriter for an ebook
Modern ebooks are very popular and some of them outsell paper books by a wide margin. Versatility is…
How AI could lead to more searches
Artificial intelligence (AI) is still very new, but it’s already having a dramatic impact on the internet. Search…
Tips for increasing e-commerce conversions
Your conversion rate can be very low, even when your website gets a lot of traffic. People are…
Tips for writing effective marketing emails
When it comes to marketing emails, your first goal is to increase your open rate, or the percentage…
Why More Brands Are Using Humor For Online Marketing
Online marketing has gone through many shifts over the years, depending on the types of platforms available and…
How important are online reviews?
If you’re a business owner, you probably spend a fair amount of time considering your business’s reputation and…
Do users actually look at the second page of search results?
Search engine optimization (SEO) revolves around the use of content and keywords to draw organic traffic to a…