StumbleUpon and Digg are two sites that article marketers and the social network advertisers must take seriously. The sites are set up to send traffic to other websites, based on posts that users make. Frequently, it is the originator of a page, article, blog post or page comment, who will take the initiative to submit it to either or both sites.
If your website or blog still hasn’t made the jump to social media, a new study issued by Booth Business School at Chicago University will have you thinking twice.
The lack of organic reach on Facebook has been a thorn in the side of many content creators and content marketers over the past year. The percentage of people who organically see posts from brands in their News Feeds – even from brands they Like – is so low that companies have been essentially forced into paying to boost their posts or promote their page.
When it comes to local SEO and marketing, many small businesses simply don’t have the time or resources to devote to every potential strategy.
While a recent comScore report indicates that Bing and Yahoo are slowly chipping away at Google’s dominance of the search industry, a new study by WebpageFX tells a slightly different story.
When it comes to email marketing, there are many different types of email messages businesses send to potential customers. These can include news about new products, company updates, promotional emails about sales and discounts, transactional emails related to orders, and messages designed to reengage potential customers, such as those who abandoned items in an online shopping cart.
Are you an impulse buyer? If so, you know how it feels to see a new product that immediately grabs your attention. You may just see one ad or spot the item in person, while walking around the store, and know that you have to have it.
Google’s Accelerated Mobile Pages (AMP), launched just over a year ago, has already become an extremely popular mobile SEO tool
Search engine optimization is one of the keys to your online marketing strategy. It’s critical in today’s competitive market, as necessary now as it used to be for businesses to have prime real estate.