You know that blog posts can be beneficial on numerous levels. They provide information to your target audience. They help you incorporate different keywords and work on search engine optimization (SEO). They can be used as a funnel to drive traffic to your main site.
If you have conducted a Google search for the phrase “completely wrong” anytime within the last several days, the image results that are displayed from a Google search may have convinced you that Google is on a mission to deface Mitt Romney’s campaign, one search query at a time.
Matt Cutts, head of Google’s search spam team, has added yet another video to his series in which he instructs site owners and search engine optimizers on how to stay within Google’s quality guidelines and avoid having various pages, or your entire website, penalized in your search engine results.
Matt Cutts, chief of search spam at Google, is back with another video in his series of YouTube question-and-answer pieces in which he answers questions about SEO, Google penalties, ranking factors and more. This time, Cutts dives into a topic that many site owners and web developers might consider when they’re trying to figure out why they’re not ranking higher: invalid HTML text.
If your website or blog site predominately caters to an English-speaking audience, it is all too easy to forget that the rest of the world – at least the portions with internet access – use Google and other various search engines too search for information.
When did you sign up for Facebook? If it was any time in the last 15 years — the site launched in 2004, though it was very restrictive at the time — then you probably saw the simple logo on the signup page. The page read “Sign Up” in large letters, and then had a small slogan below that read: “It’s free and always will be.” Always. It’s something that many users have taken in stride.
Websites have become more focused on videos and images in recent years. But it’s important to remember that text is still a critical part of the process. One trend that has begun is that people are more often putting text directly into their images and then uploading those images to their site. The text will be added in Photoshop or a similar program in advance, for instance, and then it will become part of the image itself when the final copy is rendered.
Many websites have a Frequently Asked Questions (FAQ) page to give readers quick answers to questions that are often received. In many ways, this page is a benefit to your company or to you as the main communications operator for the company. If you’re answering the same question by email every day, it takes a lot of time and energy. Putting it on the FAQ isn’t always going to solve that, as many people may overlook it and ask anyway, but you can at least reduce the amount of time you spend on a singular issue.
You’ve been running your website for years, and you’re constantly adding new content. Maybe you’re drafting new product pages or running weekly blog posts. You’re always adding to the site and expanding the information for your audience. This may happen naturally, such as when your company develops new products or services and needs additional pages for them. It may also happen if you just identify areas where your site is missing important information and you want to ensure that you address everything appropriately.