Dwindling Shares and Backlinks: What Can Content Marketers Do?
Earlier this month, content marketing firm Buzzsumo released their extensive Content Trends 2018 report, which analyzed
Earlier this month, content marketing firm Buzzsumo released their extensive Content Trends 2018 report, which analyzed
During the pandemic over the past year-plus, life has shifted. People who previously went to the office began working remotely, doing everything online. People who used to go out for entertainment — to the movies, for instance — started finding entertainment online.
Matt Cutts, Google’s chief of battling search spam, is back with yet another video to tell us a simple but important search engine optimization (SEO) tip. Today’s tip concerns meta descriptions and the best ways to use them. A meta description, of course, is a brief description of the contents of a given web page.
When deciding what content to put on your site, you always want to have fresh, unique content that does not appear anywhere else on the internet. Duplicate content can result in your site getting penalized by Google, which can lead to indexing and ranking issues.
Just over a week ago, we reported that indie search engine DuckDuckGo had passed 2 million searches in a single day. Impressive, given that they finally passed 1 million daily searches in February 2012 after struggling far on the margins of the search engine competition for several years.
If you’re among the many who feel that Google digs a little too far into your personal life and violates your privacy, you’ve probably heard of DuckDuckGo, the search engine whose most-touted feature is the fact that they fully respect user privacy.
Apple’s iPhone 6 recently broke sales records, with over 10 million units being sold in a matter of days. This was a big win for Apple, but it’s also a huge opportunity for a much lesser-known company: DuckDuckGo. DuckDuckGo is a privacy-focused search engine that Apple is now allowing users to easily set as their default search tool in iOS 8.
If you want your site to rank higher, you should strive to add as many pages to it as you can, right? Not so fast, according to a new video from Matt Cutts, chief of search spam at Google. In the video, Cutts explains that certain factors related to overall website size do indeed play into your rankings, but that size itself isn’t really an issue.
Excuse the pun, but you’re worried about selling yourself short. In your efforts to reach your audience and educate readers, you want to go in depth. You want to put as much information as possible out there. You want to answer all of their questions and work hard to sell them on your goods and services. You wonder if there’s any way to use short content, or if everything needs to be the size of a chapter in your favorite novel.