Dwindling Shares and Backlinks: What Can Content Marketers Do?
Earlier this month, content marketing firm Buzzsumo released their extensive Content Trends 2018 report, which analyzed
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Top 7 Reasons to Outsource Your Content Creation
With 89 percent of B2B marketers using content, it’s no wonder that companies are increasingly moving content creation…
How to Improve Content Readability: Grammar, Design and Testing
Content readability should always be in the back of your mind whenever you’re creating a blog post, website…
6 Great Ways to Promote Content in 2018
Each year, Content Marketing Institute releases their comprehensive report of Benchmarks, Budgets and Trends
Study: Effective Blog Posts are Longer, More Media-Rich than Ever
When it comes to creating effective content that gets real results, SEOs and content marketers have had two…
Which Types of Content Actually Get Conversions?
Aside from the SEO boost that can come from regularly posting fresh content, marketers know that all internet…
About.com Is Gone, but Its Evergreen Content Will Persevere
Anybody who’s used the internet in the past two decades has likely visited About.com. A giant in the…
Why Employees are the #1 Content Marketing Resource for Small Businesses
A common misconception about content marketing is that it’s only valuable for large brands. Small-to-medium sized