Why Are People Adding “Reddit” to Searches?
The tagline for Reddit is that it is the “front page of the internet.” It’s a place where…
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The Psychology of Social Media Sharing
When your company produces content for social media, you are certainly hoping for interaction. You want people to…
How Do You Make Content Easier to Skim?
Many people start reading an article by skimming it. Say that they typed in the relevant keywords and…
What Are the Advantages to Evergreen Content?
There are two extremes when writing content. News sites and sports blogs tend to focus on current events.…
Why Content Needs to Be Updated Frequently
If your site’s content was lacking or nonexistent and you recently added new pages or new content on…
What Makes a Call to Action Work?
A call to action (CTA) is an important part of your content in many industries. You don’t just…
Statistics Show Search Engines Just Keep Growing
Most websites that you visit make rather liberal use of subheadings. You may have found this curious, at…
Why Subheadings Matter
Most websites that you visit make rather liberal use of subheadings. You may have found this curious, at…