Video Content Will Be a Must in 2015
Marketers have known for years that video content is effective at driving traffic, links and sales. Check out…
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Evergreen vs. Viral Content: Which Is More Effective For Your Brand?
Every content marketer’s first priority is developing high-quality content. But secretly, all content writers want their pieces to…
Skyscraper Content: Invest Some Time In Being the Best
There are seemingly endless ways to make your content stand out when it comes to content marketing. Maybe…
A Spoonful of Sugar: Why Entertaining Content Is Great For Any Brand
Between programs like The Daily Show and comics sites like The Oatmeal, we’ve been seeing it for years:…
Microsoft Sway Promises Beautiful Content, Still Needs Work
Last week, Microsoft introduced Sway, a content aggregation program that allows users to develop visually appealing,
Thin Content: What It Is and What to Do About It
Pierre Far, a Webmaster Trends Analyst for Google, announced last week that an update to the Panda algorithm…
Will Article Writing Software Put Journalists Out of a Job?
It’s a question that’s been asked thousands of times in many different ways: will robots eventually perform every…
Annoying But Effective: 4 Lessons From Upworthy’s “Curiosity Gap”
Two weeks ago, we discussed how and why Facebook is curbing click-bait in users’ News Feeds. When the…