How Much Search Traffic Comes From Mobile?
The smartphone changed how we think of computers. In the past, a computer was a dedicated device that…
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Is Your Company Discoverable?
It’s clear that marketing is never going to be the same. The internet has changed everything, and that…
Is Your CTA Ineffective?
You must have an effective call to action (CTA) to get the most out of your content. You…
Seven Writing Tips for Struggling Marketers
Most companies looking to get more business on the internet know they need high-quality, regularly published content. And…
Ten Years From Now, What Will the Internet Be?
Throughout human history, technology has changed slowly. If you were able to take a person from 1000 A.D.…
Are You Really Connecting with Customers on Social Media?
It’s easy to understand that social media carries a lot of power and can open doors. Companies used…
The Importance of Your Bounce Rate
Your site’s bounce rate is important. This is the measure of how many people come to your site…
What Reading Level Is Right for Your Audience?
Not all online audiences have the same reading level, nor should you expect them to. This is why…