Google, the biggest search engine company in the world, apparently has no problem spending extremely large sums of cash, even when faced with the possibility of almost $4 billion in fines. As reported on the official Google blog, the search engine giant recently made another massive acquisition by purchasing Wildfire, a small fledgling social marketing company.
Back toward the end of May, we reported that Google had removed search marketing firm iAcquire from its indexes as part of Penguin Update 1.1, an algorithm update intended to reduce the visibility of webspam in Google search results.
Many new blogs, across the spectrum of virtually every conceivable topic imaginable, are created and started each and every day on the internet. However, the vast majority of blogs that are created are unsuccessful and the posts are discontinued after a relatively short period of time.
Google could face fines as high as $3.8 billion dollars imposed by European regulators, according to the Washington Post. Google Executive Chairman Eric Schmidt recently contacted Joaquin Almunia, the European Union Competition Commissioner, to negotiate a deal that would save Google from forthcoming antitrust litigation.
