Twitter Testing Subscription-Style Ads While User Numbers Drop
Twitter usage has had its share of ups and downs, but it was hoped that a boost seen…
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Time Inc.: 90% of Consumers Welcome Custom Content from Brands
There’s a lot of talk these days about whether or not traditional advertising is “dead.” Some argue that…
Email Marketing Continues Massive Growth Trend
The number of marketing channels and strategies available to brands has skyrocketed in the last decade, and there…
Study: Google’s AMP Increases Content Engagement by 35%
Google’s Accelerated Mobile Pages (AMP), launched just over a year ago, has already become an extremely popular mobile…
8 Marketing Takeaways from Meeker’s 2017 Internet Trends Report
There is perhaps no more authoritative source for internet statistics than Mary Meeker, a financial analyst and venture…
Facebook Cuts Down on Links to “Low-Quality” Web Pages
We’ve all been there: you’re scrolling through your Facebook news feed and end up clicking on a link to…
About.com Is Gone, but Its Evergreen Content Will Persevere
Anybody who’s used the internet in the past two decades has likely visited About.com. A giant in the…
Why Employees are the #1 Content Marketing Resource for Small Businesses
A common misconception about content marketing is that it’s only valuable for large brands. Small-to-medium sized