Blogging Legend Andrew Sullivan Retires, Future Of Blogging Questioned
Andrew Sullivan, well-known political blogger and pioneer of blogging as a journalism platform, announced his retirement
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Live Tweets Returning to Google Search Results
Google users may remember back in 2009 when live tweets started appearing in search results in near-real time. Google described the idea as a way to provide up-to-the-minute data related to users’ queries, while also being financially beneficial for both Twitter and themselves.
Content Syndication Is Big Business – But Does It Promote Clickbait?
If you’ve heard of Taboola, you’re likely pretty familiar with content marketing and the various publishing channels that can get your content in front of a targeted audience.
Beyond Clicks: Facebook Develops Conversion Lift Measurement For Ads
Internet advertising is often filled with guesses and assumptions. It can be incredibly difficult to determine whether or not your ads are actually convincing people to buy your product. Some services, like Google AdWords, have conversion-tracking features that can at least shed a bit of light on a customer’s path from seeing an ad to making a purchase.
Snapchat Discover: Are Chat Apps The Next Big Content Portal?
The main principle of internet marketing is the same in 2015 as it’s been for many years: content is king. If you want to get targeted visitors to your website who are ready to do business, you’ve got to have engaging, valuable content first and foremost.
Google Fights Back After Yahoo-Firefox Deal
The search engine wars continue. Earlier this month, we reported that Google’s search market share has fallen to its lowest level since 2008. The major impetus behind these changes involves the recent Yahoo-Firefox deal, in which Mozilla replaced Google with Yahoo as the default search engine in its browser.
Is The Google+ Team Hiding Dismal User Numbers?
Many might consider Google+ to be a black sheep among social media networks. Despite claiming to have around 540 million active users, many people feel that Google+ is a ghost town when compared to networks such as Facebook, Twitter or LinkedIn.
6 Tips For Avoiding Filler and Fluffy Writing in Your Content
Everybody knows that getting visitors to your website is tough. Unfortunately, keeping visitors on your site is just as difficult. Your content needs to be engaging and concise if it’s going to stand any chance of keeping a reader’s attention. Realistically, most visitors don’t finish written content and many don’t even scroll down at all, so it’s essential to make sure your writing accomplishes goals quickly.