Maybe Jeff Bezos and other executives at Amazon took the “Bing It On” challenge and liked what they saw so much that they decided to switch to a new default search engine platform.
Two days ago we talked about how Bing is quietly trying to differentiate itself from Google by offering more than 10 results per page, something of a no-brainer that many users will probably appreciate. Microsoft is now upping the ante far more directly, with a “side-by-side search off” the company is calling “Bing It On.”
Bing vs. Google – which should you choose when you need to find something online? For most consumers, the decision starts with an even simpler question: “what the heck is the difference, anyways?” Bing, which is largely tied with Yahoo for search engine market share (in other words, way behind the Big G), understands this, and is doing everything it can to differentiate itself from the search giant.
Bad news continues to come down the pipeline for Mark Zuckerberg and company of Facebook, this time in the form of the market analysis group eMarketer slashing the company’s projected earnings for 2012 by a whopping $1 billion.
A new study published by Chitika Insights indicates that Yahoo and Bing search engines are more popular among users of Internet Explorer than users of any other browser, including Safari, Opera, Chrome and Firefox.





