Google recently announced the upcoming debut of a new call-to-action extension for TrueView in-stream video ads. The debut of this software extension, slated for January 2019, will coincide with the retirement of the current YouTube call-to-action video overlay.
Every year, Google compiles a key list of search trends and tendencies, which can shed important light on user tactics and changes in search traffic throughout the year.
Although it is hard to believe, we are now sitting firmly in the heart of the 2018 holiday shopping season. Although the finish line is well within sight, your startup or small to medium-size business still has time to capitalize on seasonal marketing tactics to drive your numbers even higher this year.
In the early days of the internet, search engines were still brand new and there was uncertainty about which ones would catch on and how users would interact with the various brands. You had options like AltaVista (1995), Ask Jeeves (1996) and HotBot (1996).
Customers, especially those in the more tech-savvy generations, overwhelmingly desire to purchase goods, research services





